Demographic Profile
Age: 15-35
Gender: Male and Female
Ethnicity: Any
Socio-economic Status: All
Geographical Location: United Kingdom
Psychographics Profile
The target audience may be interested in watching comedy TV shows as E4 is more based on this genre.
I think E4’s audience could include all cross-cultural consumer characteristics: mainstreamers, aspirers, succeeders, reformers and the individuals.
Also, these audience types: trendies, innovators, rebels, drifters, drop-outs, traditionalists, utopians and cowboys.